Unit 9: Creating a Development Strategy

As a program manager, one of your primary concerns is how to secure enough funding and resources to build, maintain, and expand programs. The unit provides some basic guidelines and processes that can help you create a development strategy and adapt it to what will work best within your organization. While successful development requires proactive efforts that identify and maintain relationships with present and future donors over the long term, it is about more than just raising money. Relationship building and engaging communities to work together to achieve a common goal are at the heart of any solid development strategy.

Introduction

1. Getting started
2. Restricted and unrestricted funding
3. Mechanisms of giving
4. Donor relations
5. Using communications to build relationships
6. Corporate and foundation support
7. Working with bilateral and multilateral organizations

Conclusion
Resources